Once upon a time, a global company was the domain of corporate giants. But thanks to communication technology, there’s a new kind of global business in town. All hail the rise of the Micro-National.
Local business is great, it’s the backbone of our economy. But unless small businesses are willing to make significant investment, many are restricted in growth. However, with low-cost new technology, the opportunities for local business to operate in much the same way as a larger company is huge.
The key is having the right communication tools in place, to break down barriers that local businesses face in reaching a national or global market:
- Keep it personal. People like dealing with people – that’s one of the key strengths of a local business. With a webchat platform, you can chat, make/receive audio calls or video calls with your customers, straight from your website to anyone in the world.
- Be contactable – anytime, anywhere. With a unified communications phone system, and cloud based IT systems, have access to everything you need wherever you are and call/chat/email with anyone, anywhere.
- Work local, think global. With audio and web conferencing you can still be ‘face-to-face’ without having to be geographically close. Get the connectivity right to ensure things go smoothly
At Grapevine, we have a whole host of connectivity and communication solutions. As a Micro-National ourselves, why not see what we can do for you?